Kim’s strength is in writing and editing and CRM, with a focus on creating and managing marketing collateral that tells compelling stories, connects brands to customers, and inspires results-oriented outcomes.
With more than 25 years of experience writing and editing marketing materials across many industries, Kim brings content expertise to all types of B2B and B2C campaigns. Her deep knowledge of CRM allows her to create the links that make the customer journey a seamless and branded process.
Salesforce management – Hubspot management – Live-editing sessions – Sales & marketing collaboration
Extensive expertise in:
- SalesForce and Marketo
- Customer-centric sales programs
- Sales collateral
- Event materials
- Vendor and partner contracts and relationships
- C-Suite speeches
Kim previously worked as Editor, Writer, and Marketing Specialist at a $4.5 billion manufacturing company where she managed marketing collateral for North America and at a global level in English-speaking countries. Projects included large trade shows, product launches, webinars, and campaign materials. She has started a non-profit to help support her local community and continues that effort part-time.
Kim earned her Bachelor’s degree from Arizona State University in Tempe.