Aug 7, 2022 Marketing An intern’s perspective: life at Empirical This blog was penned by Empirical’s marketing intern during the summer of 2022, Zach Lee. He reflects upon his 3 MIN READ
Jul 28, 2022 Marketing Digital marketing discussion with the Empirical team – what is digital marketing? If you ask a group of marketing professionals for a definition of “digital marketing”, you’re likely to get a < 1 MIN READ
Feb 10, 2022 CRM Integration, Marketing, Sales Find Your CRM Balance A CRM (customer relationship management) system is, truth be told, an awesome, powerful tool. But like most tools, when 5 MIN READ
Jan 20, 2022 Marketing ECS: The Agency Alternative Marketing today is more important than it’s ever been for any business that wants to grow. The COVID pandemic 3 MIN READ
Mar 1, 2021 Marketing My Journey to ECS: Michelle Cheney Michelle recently joined the ECS team. She is an avid believer in giving yourself permission to just trust the 7 MIN READ
Dec 22, 2020 Human Resources, Marketing, Operations, Sales, Strategic Planning, Talent Acquisition The Perfect Holiday Gift (2020 Edition) Happy holidays to everyone! It’s fair to say most everyone is looking forward to the start of 2021 – 4 MIN READ
Nov 22, 2020 CRM Integration, Human Resources, Marketing, Operations, Sales, Strategic Planning, Talent Acquisition We Are Thankful – 2020 Edition “Life’s under no obligation to give us what we expect. We take what we get and are thankful it’s 3 MIN READ
Oct 21, 2020 Human Resources, Marketing, Operations, Sales, Strategic Planning, Talent Acquisition Good Leadership isn’t about just fixing problems How many times have you heard come from the mouth of a business leader or consultant: “I like to 3 MIN READ
Aug 27, 2020 Marketing, Sales, Strategic Planning Want to achieve double-digit growth? A key is “customer stratification”. I have had the good fortune and privilege of spending twenty-plus years leading small, medium, and large teams with 4 MIN READ
Jul 30, 2020 Marketing, Sales, Strategic Planning My Mother: Lessons from a Life-Long Entrepreneur I grew up in an entrepreneurial-driven family. In 1972, my grandfather, after spending his life at Ford Motor Company, 3 MIN READ