Mar 23, 2025 Digital Marketing The Future of Google Ads: Key Updates and Strategic Insights As we enter the second quarter of 2025, Google Ads continues to push the boundaries of digital advertising through 3 MIN READ
Jan 23, 2025 Digital Marketing, Marketing, Private Equity Manufacturing Brand Transformation Drives Revenue Growth Manufacturing Brand Transformation Drives Revenue Growth Background A manufacturing company, recently purchased by a Private Equity firm, needed guidance 2 MIN READ
Aug 13, 2024 Digital Marketing, Marketing My Journey to Empirical: “A long and winding road” by Simon Dukes Hi, my name is Simon Dukes and I’m a Marketing Associate at Empirical. I create websites (design and code) 5 MIN READ
Jul 19, 2024 AI, Digital Marketing, Marketing AI’s Impact on Google Ads: A 2024 Business Guide As we move into the second half of 2024, we see that the integration of artificial intelligence (AI) into 4 MIN READ